Alex Hay is an ex-footballer who played as a forward in the Football League for Tranmere Rovers, Rushden & Diamond and Morecambe. After leaving Rushden in 2005 he moved to play non-league football for Bangor City, Rhyl and Cammell Laird. Hay was a childhood Tranmere Rovers fan and grew up locally in Rock Ferry, realising his childhood dream when scoring in front of the Kop at Prenton Park v Northampton Town In 2003.