The 44th Daytime Emmy Awards, presented by the National Academy of Television Arts and Sciences (NATAS), "recognizes outstanding achievement in all fields of daytime television production and are presented to individuals and programs broadcast from 2:00 a.m. to 6:00 p.m. during the 2016 calendar year". The ceremony took place on April 30, 2017 at the Pasadena Civic Auditorium, in Pasadena, California, and began at 5:00 p.m. PST / 8:00 p.m. EST. The ceremony, livestreamed in the United States by Facebook Live and Periscope Producer, was executively produced by Michael Levitt, David Parks, and the Senior Vice President of the Daytime Emmy Awards, David Michaels. Actors and television hosts Mario Lopez and Sheryl Underwood hosted the ceremony for the first time.