Dissolvable tobacco is a tobacco product that, unlike ordinary chewing tobacco, dissolves in the mouth. Major tobacco manufacturers that sell dissolvable tobacco products include R. J. Reynolds Tobacco Company (Camel-branded "Orbs," "Strips," and "Sticks," 2009) and Star Scientific ("Ariva," 2001 and "Stonewall," 2003). The move of the major players into the smokeless tobacco market is attributed to smoke-free laws in the United States.Research into health effects of this and other new tobacco products was among the reasons of the establishment of the Tobacco Products Scientific Advisory Committee of the Food and Drug Administration in 2009.
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