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About: Hybridization in political election campaign communication     Goto   Sponge   NotDistinct   Permalink

An Entity of Type : yago:WikicatElectionCampaigns, within Data Space : dbpedia.demo.openlinksw.com associated with source document(s)

Type: yago:Abstraction100002137yago:Contest107456188yago:Event100029378yago:PoliticalCampaign107472929yago:PsychologicalFeature100023100yago:Race107472657yago:YagoPermanentlyLocatedEntityyago:SocialEvent107288639yago:WikicatElectionCampaigns New Facet based on Instances of this Class

Hybridization comprises the fusion of country- and culture-specific election campaigning methods with contemporary styles and techniques. Originally deriving from biology, where the term hybridizations denotes the process of combining different varieties of organism to create a hybrid, the term is transferred to the field of political communication when a hybrid election campaign arises. One main aspect of this concept is the emphasis on an international comparative perspective. In Globalization theory the term hybridization means the ongoing blending of cultures, which denotes in political campaign communication also the blending of political cultures.