Poplar HARCA (Housing and Regeneration Community Association) is a housing association in the East End of London, England. It is the landlord of about 9,000 homes in the East London area, a quarter of which have been sold leasehold; the remainder are let on assured tenancies at subsidised rent levels. The association focuses on community regeneration as part of its core mission, with a Neighbourhood Centre on each estate. It is part of the Placeshapers network of housing associations and works on improving infrastructure, services, activities, employment, health and education in the area.