Radoslav (Lale) Pavlović (Serbian: Радослав Павловић; born 8 September 1954, in Aleksandrovac, Serbia) is a Serbian writer. Pavlovic authored numerous theatre plays and film/TV scripts popular with the audience and acclaimed by the critics. He is best known for his theatre plays Šovinistička farsa, performed more than a thousand times across ex-Yugoslavia, Mala, and Moja Draga performed for hundreds of times in Belgrade theaters, as well as movies (1997), (1983), Hajde da se volimo 3 (1990) featuring ex-Yugoslavia mega-star Lepa Brena, and TV series Moj Rodjak sa Sela (2008) scoring record viewership of over 3 million viewers per episode.