The Auto Alliance (AAM) is a defunct trade group of automobile manufacturers that operated in the United States. It was the leading advocacy group for the auto industry, representing 77% of all car and light truck sales in the United States. The Auto Alliance was active in the areas of environment, energy and motor vehicle safety. In 2019, the Alliance was merged with the Association of Global Automakers to form the Alliance for Automotive Innovation. John Bozzella of Global Automakers became the new CEO.