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About: Boku (juice)     Goto   Sponge   NotDistinct   Permalink

An Entity of Type : yago:TradeName106845599, within Data Space : dbpedia.demo.openlinksw.com associated with source document(s)

Type: companyyago:Abstraction100002137yago:LanguageUnit106284225yago:Name106333653yago:Part113809207yago:Relation100031921yago:WikicatJuiceBrandsyago:TradeName106845599 New Facet based on Instances of this Class

BoKu was a fruit juice brand marketed in the United States from 1990 to 2003 by McCain Citrus, Inc. It was sold in a box, much like competitors such as Minute Maid. BoKu was marketed as "adult" juice, as juice boxes were commonly attributed to grade-school children because of their small size and easy ability to pack in a lunch. Consequently, BoKu juice boxes were larger, omitted a straw in favor of a pull tab, and was offered in flavors considered more suitable for adults. BoKu is a play on the French word beaucoup, meaning "a lot", due to BoKu containing more juice.