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The Clean Plate campaign is a movement initiated in 2013 to reduce food waste and ensure food security in China. With the initial campaign from the grass-root, it soon receives government encouragement and support. Aligned with Chinese leader and CCP general secretary Xi Jinping's platform of anti-corruption and instilling more discipline among party members, there were government instructions and demands to limit the government spending on social banquet, which was a big contributor of food waste. However, other than that measure, the government mostly stayed out of the private realm with no central regulations on private practices of food waste. There was some local effort but most of it died out soon.

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  • Clean Plate campaign (en)
  • 光盤行動 (ja)
  • 光盘行动 (zh)
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  • 光盤行動(こうばんこうどう、中国語: 光盘行动)は、2013年に中華人民共和国で広まった、食事を残さずに食べようと呼びかける運動。ここでいう「光盤」とは「皿を空にする」という意味である。 2013年1月16日に、北京市の「IN_33」という団体が提起した公益活動であり、この活動は、ネット上や、芸能界の人々の間で多くの支持を集め、飲食業企業もこれに加わった。「光盤行動」は、雑誌『咬文嚼字』が選んだ2013年の中国十大流行語のひとつとなった。 (ja)
  • 光盘行动是2013年1月16日由北京一个名为「IN_33」的团体发起的公益活动。活动得到许多网民的支持以及演艺界人士、餐饮企业的参与。“光盘行动”一词亦被《咬文嚼字》杂志评为2013年中国十大流行语之一。 (zh)
  • The Clean Plate campaign is a movement initiated in 2013 to reduce food waste and ensure food security in China. With the initial campaign from the grass-root, it soon receives government encouragement and support. Aligned with Chinese leader and CCP general secretary Xi Jinping's platform of anti-corruption and instilling more discipline among party members, there were government instructions and demands to limit the government spending on social banquet, which was a big contributor of food waste. However, other than that measure, the government mostly stayed out of the private realm with no central regulations on private practices of food waste. There was some local effort but most of it died out soon. (en)
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  • The Clean Plate campaign is a movement initiated in 2013 to reduce food waste and ensure food security in China. With the initial campaign from the grass-root, it soon receives government encouragement and support. Aligned with Chinese leader and CCP general secretary Xi Jinping's platform of anti-corruption and instilling more discipline among party members, there were government instructions and demands to limit the government spending on social banquet, which was a big contributor of food waste. However, other than that measure, the government mostly stayed out of the private realm with no central regulations on private practices of food waste. There was some local effort but most of it died out soon. On 13 January 2013, a public charity organization in Beijing launched an anti-food-waste campaign which they later referred to as the "Clean Plate" campaign. Initially distributing posters and flyers in restaurants and gas stations, the campaigners quickly drew the attention of state medias, who covered the event on social media, making the campaign widely recognized and followed across China in ten days. Many saw the event as an example of the spread of public opinions and campaigns on social media in China, contemporary with the rise of internet media and smartphones. Some viewed the official endorsement of the campaign as not only targeting food waste in China, but also in-line with Communist Party chief Xi Jinping's anti-corruption campaign which urged cadres and government officials to stop lavish lifestyles. In 2017, it was found that the food waste has almost returned to the original level before the campaign started. It shows the limited impact of the clean plate campaign in 2013 that is mostly led by individual actions. Starting then, there are new incidents of serious food waste in China that caught lots of public attention, like the bad social influence of food waste from "eating livestreams" and the most recent incident of dumping tons of dairy drink only for the QR code within the lid for fans to support their idols in a talent selection show "Youth with You 3". It was around the same time that the government starts to take more proactive and firm actions on food waste. On August 11, 2020, Chinese leader Xi Jinping again announced the campaign of clean plate and urged the public to reduce food waste, especially amid the COVID-19 pandemic to ensure the food security for the mass population. Most recently, on April 29, 2021, the law of anti-food waste was passed through the Standing Committee of the Thirteenth National People's Congress. (en)
  • 光盤行動(こうばんこうどう、中国語: 光盘行动)は、2013年に中華人民共和国で広まった、食事を残さずに食べようと呼びかける運動。ここでいう「光盤」とは「皿を空にする」という意味である。 2013年1月16日に、北京市の「IN_33」という団体が提起した公益活動であり、この活動は、ネット上や、芸能界の人々の間で多くの支持を集め、飲食業企業もこれに加わった。「光盤行動」は、雑誌『咬文嚼字』が選んだ2013年の中国十大流行語のひとつとなった。 (ja)
  • 光盘行动是2013年1月16日由北京一个名为「IN_33」的团体发起的公益活动。活动得到许多网民的支持以及演艺界人士、餐饮企业的参与。“光盘行动”一词亦被《咬文嚼字》杂志评为2013年中国十大流行语之一。 (zh)
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