Edina "Eddie" Margaret Rose Monsoon is one of the two main characters in the British television sitcom Absolutely Fabulous, created and portrayed by comedian Jennifer Saunders. The founder and head of her own PR company, Edina consistently undermines her own professional success through chronic, self destructive behaviour—including drug addiction, alcoholism, and compulsive eating—all driven by her desire to recapture her youth as a mod in Swinging London.