Forward Sports is a Pakistani multi-national company based in Sialkot, Punjab that makes sports equipment, primarily soccer balls. It produces 750,000 balls per month for global brands including Adidas. It was founded in 1991 by Khawaja Masood Akhtar. It started working with Adidas in 1994 and since then it has produced balls for many international events including UEFA Champions League on several occasions. It was the official provider of balls for the 2014 FIFA World Cup (the Brazuca), the 2018 FIFA World Cup (the Telstar 18) and the 2022 FIFA World Cup (the Al Rihla).
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