Frank Simoes (1937–2002) was an Indian writer and pioneering advertising executive, the first Indian to set up his own advertising agency, born in Mumbai. He initially worked for advertising agency Ogilvy & Mather before setting up his own company; his campaigns included work for , Raymonds, Taj Hotels, Liberty Shirts, and BOAC. He quit advertising while still successful in the 1970s, (Frank Simoe's only closed shop post 1985. I know as I was working there till April 1985. - Noel Keymer).sold his firm, and moved to Goa to become a writer. Malavika Sanghvi wrote in her column in The Times:
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