The Guaranteed Rate Bowl is an annual college football bowl game that has been played in the state of Arizona since 1989. Played as the Copper Bowl from inception through 1996, it was known as the Insight.com Bowl from 1997 through 2001, then the Insight Bowl from 2002 through 2011, the Buffalo Wild Wings Bowl for 2012 and 2013, and the Cactus Bowl for the 2014 through 2017 seasons. In 2018 and 2019, the game was known as the Cheez-It Bowl. In 2020, Guaranteed Rate signed on as the title sponsor of the game, renaming it as the Guaranteed Rate Bowl.