The Kaituna River is in the Bay of Plenty region of the North Island of New Zealand. It is the outflow from Lakes Rotorua and Rotoiti, and flows northwards for 45 kilometres (28 mi), emptying into the Bay of Plenty near Te Puke. It was the subject of a claim concerning the effluent flowing down the river from Lake Rotorua, which resulted in movement to a land treatment system. The New Zealand Ministry for Culture and Heritage gives a translation of "eat eels" for Kaituna.