Kishkashta (Hebrew: קישקשתא) was the main character in one of the first Israeli Educational Television shows, Ma Pit'om (מה פתאום; "What on earth?" or "No way!"), written by, among other screenwriters, Tamar Adar. The show aired in the 1970s and '80s, when there was only one television station in Israel, TV was still black and white, and there were only a few hours of television a day.