During the 1979–80 and 1980–81 seasons, four more Canadian teams, the Edmonton Oilers, Quebec Nordiques, Winnipeg Jets, and Calgary Flames, joined the NHL. The Oilers and Flames were featured frequently as the two teams were contenders the 1980s; in contrast, as the Nordiques were owned by Carling-O'Keefe, a rival to the show's sponsor Molson and whose English-speaking fanbase was very small (being located in a near-exclusively Francophone area of Quebec), the Nords were rarely broadcast, and never from Quebec City during the regular-season.