The sixteenth season of ABC reality television series The Bachelor premiered on January 2, 2012. This show features a previous contestant from The Bachelorette, a winemaker and owner of Envolve wines, from Sonoma, California, 29-year-old Ben Flajnik, who finished runner-up in the seventh season of the show featuring Ashley Hebert. This season returns with 25 women featured in the competition, excluding a senior citizen.