The Cry of Love Tour was a 1970 concert tour by American rock guitarist and singer Jimi Hendrix. It began on April 25, 1970, at the Forum in Inglewood, California, and ended on September 6, 1970, at the Love & Peace Festival in Fehmarn, West Germany. The majority of the 37 shows were in the United States, with two each in Sweden, Denmark, and West Germany, and one in England, where Hendrix was the final act at the Isle of Wight Festival 1970.