WPAR is a Christian adult contemporary formatted broadcast radio station licensed to Salem, Virginia; with studios in Lynchburg. It is the flagship station of Positive Alternative Radio, which is headquartered in Blacksburg. WPAR operates a network of full-power stations and translators stretching from southern West Virginia through the Shenandoah Valley and the Roanoke/Lynchburg area to the fringes of the Richmond market. The stations collectively identify themselves as "Spirit FM." WRXT, at 90.3 FM broadcasts in HD.