WVOC (560 AM) – branded News Radio 560 WVOC – is a commercial talk radio station licensed to serve Columbia, South Carolina. Owned by iHeartMedia, Inc., the station covers the Columbia metropolitan area. The WVOC studios and transmitter are located in Columbia. In addition to a standard analog transmission, WVOC is simulcast over low-power FM translator W278CY (103.5 FM), and is available online via iHeartRadio.