The 2010 World Club Challenge (known as the Gillette World Club Challenge due to sponsorship by Gillette Fusion) was a rugby league tournament contested by Super League XIV champions, Leeds Rhinos, and 2009 NRL Premiers the Melbourne Storm. This was Leeds' third consecutive appearance in the World Club Challenge, and the second appearance in three years for Melbourne. Melbourne and Leeds previously played each other in the 2008 World Club Challenge with Leeds winning that match 11 - 4.