The 2012 State of Origin series was the 31st time the annual best-of-three series between the Queensland and New South Wales rugby league teams was played entirely under 'state of origin' rules. For the fourth successive year a Queensland victory set a new record for consecutive State of Origin titles, reaching seven. Game I was played at Melbourne's sold out Etihad Stadium and won by Queensland; its television broadcast watched by more than 2.5 million viewers, rating it as the most-watched State of Origin broadcast since the introduction of OzTAM ratings in 1999. New South Wales' series-equalling win in Game II, played at Sydney's sold out ANZ Stadium, set a new TV ratings record for most-watched second game of any series in State of Origin history. The decider, Game III was played at Br