Chinese dama (simplified Chinese: 中国大妈; traditional Chinese: 中國大媽; lit. 'Chinese big mother') is a term for describing Chinese middle-aged women. The term has several meanings and has experienced changes over the years. The most prevalent definition is of Chinese middle-aged women who through investment, social, and fashion choices behave differently from women their age in earlier generations owing to the massive social, economic, and demographic changes they have experienced.