James William Cole (August 14, 1927 – March 1, 2014) was an American football coach and player. As a college football player at the University of Oklahoma, he was a member of teams that won 31 consecutive games under head coach Bud Wilkinson. Cole served as the head football coach at Southwestern Oklahoma State University from 1958 to 1963 and Northwestern Oklahoma State University from 1968 to 1971.