KKXX-FM (93.1 FM, "Hits 93.1") is a radio station broadcasting a Top 40 (CHR) musical format. KKXX-FM is licensed to Shafter, California, and serves the Bakersfield, California area. The station is owned by American General Media. The station's studios are located at Easton Business Complex in southwest Bakersfield, and its transmitter is located just north of Oildale. From the late 1970s through the early 2000s, under several owners, KKXX was one of the most popular radio stations in Bakersfield and Kern County for youth oriented music.