Kindie rock, otherwise known as "kindie" or "family music" is a style of children's music that “melds the sensibility of the singer-songwriter with themes aimed at kids under 10.” Many popular kindie rock artists first gained fame as adult performers, including Dan Zanes and They Might Be Giants. The term was first coined by Salon.com writer Scott Lamb in 2006, and has gained in popularity since. Although its original name implies a rock music style, kindie has never been purely rock music, instead encompassing innumerable musical styles. In recent years, artists have increasingly used the less specific term "kindie music" or "kindie." Playtime Playlist, a kindie directory website, notes that the term kindie “comes from merging of ‘Kid’ and ‘Independent’” and that kindie is differentiated