Lange is a major producer of ski boots used in alpine (downhill) skiing. They introduced the world's first plastic ski boots in 1962, and a greatly improved model aimed at the racing market in 1965. After several World Cup and Olympics wins in 1967 and 1968 made them a must-have on the circuit, Lange has remained a force in the racing market ever since. Their boots have equipped five times as many World Cup medal winners as any other brand into the 2000s. The front-entry design introduced by Lange is used by almost every modern ski boot to this day. Lange remains a major brand worldwide.