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About: Michael Power (character)     Goto   Sponge   NotDistinct   Permalink

An Entity of Type : yago:WikicatFictionalSecretAgentsAndSpies, within Data Space : dbpedia.demo.openlinksw.com associated with source document(s)

Type: Thingyago:Agent109777353yago:CausalAgent100007347yago:Communicator109610660yago:LivingThing100004258yago:Negotiator110351874yago:Object100002684yago:Organism100004475yago:Person100007846yago:PhysicalEntity100001930yago:Representative110522035yago:YagoLegalActoryago:YagoLegalActorGeofictional characteryago:SecretAgent110569411yago:Whole100003553yago:WikicatFictionalSecretAgentsAndSpies New Facet based on Instances of this Class

Michael Power is an advertising character (played by Cleveland Mitchell), the cornerstone of a large marketing campaign by the beer company Guinness to promote its products in Africa from 1999 to 2006. By 2003, it became one of the best-known alcohol advertising campaigns in Africa. Jo Foster of the BBC referred to Power as "Africa's very own 'James Bond'".