True Entertainment was a former British free-to-air television channel that was launched on 3 August 2009, replacing Showcase TV. The change was originally scheduled to happen on 1 July 2009, but a late change put the change "on hold until further notice". Whilst the bulk of its programming were movies, similar to sister channels True Movies 1 and True Movies 2, the channel aimed to establish itself as a general entertainment channel. On 24 July 2019, it was announced that the channel would be closed and will be replaced by the relaunch of Sony Channel from 10 September 2019.