WORC is a radio station broadcasting on 1310 AM from Worcester, Massachusetts, and is owned by Gois Broadcasting. The station broadcasts at a transmitter power output of 5,000 watts during the day and 1,000 Watts at night, and serves central and eastern Massachusetts. Since January 2005, the station has been broadcasting full-time in Spanish with a tropical music format. The station is the only full-time Spanish-language station serving central Massachusetts, especially Worcester's rapidly increasing Latino population. WORC's programming is also heard on translator station W291DB (106.1 FM).