Brigadier General William Denman Croft, CB, CMG, DSO & Three Bars (15 March 1879 – 14 July 1968) was a British Army officer. He served as a brigadier general in the British Army in the First World War, and afterwards in India. He was one of seven British officers to be awarded the Distinguished Service Order four times in the First World War. He was Home Guard commander in Cornwall during the Second World War.