The 2010–11 season was the 119th season in Liverpool Football Club's existence, and their 49th consecutive year in the top flight of English football. Liverpool were sponsored by Standard Chartered Bank, after their deal with long-running sponsors Carlsberg finished after 18 years of sponsorship. Pre-season saw a change of manager for Liverpool, with Rafael Benítez leaving the club by mutual consent on 3 June 2010. On 1 July 2010, Roy Hodgson was officially announced as new manager. During the season, Jon Flanagan and Jonjo Shelvey both made their top flight debuts.