Avrum Sherman (September 7, 1897 – September 16, 1973), pen name Al Sherman, was a Russian-American songwriter and composer active during the Tin Pan Alley era in American music history. Some of his most recognizable song titles include: "You Gotta Be a Football Hero," "Now's the Time to Fall in Love" and "Lindbergh (The Eagle of the U.S.A.)." Sherman is one link in a long chain of family members who were musical. Most notably, his sons, Robert and Richard (referred to popularly as the Sherman Brothers) were to join the ranks of America's most highly regarded songwriters. Pairing up and mentoring the Sherman Brothers team has often been referred to as Al Sherman's greatest songwriting achievement.