Anton Hård af Segerstad (earlier Anton Malmberg Hård af Segerstad) (born 28 December 1985) is a Swedish songwriter and producer, part of the production team "The Family" with Joy Deb and Linnea Deb. His catalogue includes multiple award-winning songs and productions with artists like Iggy Azalea, Fifth Harmony, JoJo, MiC LOWRY, Dada Life, Nause, Loreen and Kim Cesarion. Hård af Segerstad has also co-written several Melodifestivalen entries, the best known being "Heroes", performed by Måns Zelmerlöw, which won Melodifestivalen 2015 and the Eurovision Song Contest 2015.