Blue (stylised in all caps) is the third studio album by Swedish audiovisual project iamamiwhoami, led by singer and songwriter Jonna Lee. It was released on 7 November 2014 on Lee's label To whom it may concern. The album was announced on 8 July 2014 through a trailer on YouTube, and on the same day, it was made available for pre-order on To whom it may concern.'s website. Blue was musically produced by Claes Björklund and visually directed by Swedish collective Wave (Lee, John Strandh and Agustín Moreaux), with costume design by Mathieu Mirano.