Client-side encryption is the cryptographic technique of encrypting data on the sender's side, before it is transmitted to a server such as a cloud storage service. Client-side encryption features an encryption key that is not available to the service provider, making it difficult or impossible for service providers to decrypt hosted data. Client-side encryption allows for the creation of applications whose providers cannot access the data its users have stored, thus offering a high level of privacy. Those applications are sometimes marketed under the misleading term "zero-knowledge".