Feed forward in management theory is an application of the cybernetic concept of feedforward first articulated by I. A. Richards in 1951. It reflects the impact of Management cybernetics in the general area of management studies. However, a feed forward is generally imposed before any willful change in output may occur. All other changes of output determined with feedback may for example result from distortion, noise or attenuation. It usually involves giving a document for review and giving an ex post information on that document which you have not already given.