Ferdinando Innocenti (Italian pronunciation: [ferdiˈnando innoˈtʃɛnti]; 1 September 1891, in Pescia, Italy – 21 June 1966, in Varese) was an Italian businessman who founded the machinery-works company Innocenti and was the creator of the Lambretta motorscooter. Innocenti started working as an assistant to a blacksmith in 1907. By 1966, BMC models – primarily at that date versions of the Mini and the Austin/Morris 1100, assembled to a high standard at Innocenti's Milan plant – accounted for three percent of the Italian passenger car market.