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About: Horizon (store)     Permalink

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Horizon was a Canadian discount department retailer founded in 1972 by T. Eaton Co. Limited. Attempting to compete with established Canadian brands like Woolco and Zellers during a downturn in the market, it was T. Eaton's attempt to court "buyers", as opposed to the "shoppers" courted at its Eaton's stores. Instead, the chain was generally unprofitable, cannibalizing sales from its sister Eaton's stores, and misplaced, according to analysts. Intended to be a 122-store chain, it only reached 18 locations before closing in 1979, less than seven years after opening. The financial drag of the chain in the 1970s is said to have contributed to T. Eaton's significant financial problems in the 1980s.

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