The Kobe Collection (神戸コレクション) is a fashion event that has been held in Kobe, Japan and other cities during spring and autumn every year since 2002; over 30 brands have participated. It is characteristically a public relations event for consumers, and a chance for young designers to publish their own designs. And Kobe collection will hold in Second Life, an Internet-based virtual world developed by Linden Research, Inc (commonly referred to as Linden Lab).