Propaganda in China refers to the use of propaganda by the Chinese Communist Party (CCP) or (historically) the Kuomintang (KMT) to sway domestic and international opinion in favor of its policies. Domestically, this includes censorship of proscribed views and an active promotion of views that favor the government. Propaganda is considered central to the operation of the CCP government. The term xuanchuan (Chinese: 宣傳 "propaganda; publicity") can have either a neutral connotation in official government contexts or a pejorative connotation in informal contexts. Some xuanchuan collocations usually refer to "propaganda" (e.g., xuānchuánzhàn 宣传战 "propaganda war"), others to "publicity" (xuānchuán méijiè 宣傳媒介 "mass media; means of publicity"), and still others are ambiguous (xuānchuányuán 宣传员 "p