Radio Disney was an American radio network operated by the Disney Radio Networks unit of Disney Branded Television within the Disney General Entertainment Content, headquartered in Burbank, California. The network broadcast music programming oriented towards children, pre-teens and teenagers, focusing mainly on current hit music and a heavy emphasis on teen idols (particularly those signed with Disney Music Group record labels, such as Hollywood and Walt Disney); compared to most CHR stations, Radio Disney was far more aggressive in playing only current hits and eschews recurrent rotation.