Roberto González Barrera (September 1, 1930 – 25 August 2012) was a Mexican businessman. He was the chairman of Gruma, the largest producer of tortillas and corn flour in the world, and of Banorte, the largest Mexican-owned private bank in Mexico. Because of his prominent role in the expansion of Gruma, he was often nicknamed "El Maseco" or "Don Maseco" (a reference to one of Gruma's subsidiaries, Grupo Industrial Maseca), as well as the "King of Tortillas".