an Entity references as follows:
Video Mods is a television series that aired on MTV2. This show turned video game characters into musicians. It was created by Tony Shiff of Big Bear Entertainment in 2003. A pilot aired in December 2003, having been underwritten by Electronic Arts. It was a form of branded entertainment, as the pilot featured characters from their games SSX 3, The Sims 2 and Need for Speed: Most Wanted.