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About: Frank Luntz     Goto   Sponge   NotDistinct   Permalink

An Entity of Type : yago:WikicatPollsters, within Data Space : dbpedia.demo.openlinksw.com associated with source document(s)

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Frank Ian Luntz (born February 23, 1962) is an American political and communications consultant and pollster, best known for developing talking points and other messaging for Republican causes. His work has included assistance with messaging for Newt Gingrich's Contract with America, and public relations support for pro-Israel policies in the Israeli–Palestinian conflict. He advocated use of vocabulary crafted to produce a desired effect; including use of the term death tax instead of estate tax, and climate change instead of global warming.