Mirvish Productions is a Canadian based theatrical production company and promoter. The company was founded in 1987 by David Mirvish, son of Toronto retailing icon and owner of the Royal Alexandra Theatre, Ed Mirvish. The first assets acquired was the Royal Alex and slowly began to acquire productions and other theatres. Since the collapse of Livent, Mirvish Productions is the largest theatrical promoter in Toronto and Canada. The company has also helped Toronto become one of the most important theatrical centres in the world behind New York and London.